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News
Issue 36 6 January 2010
Welcome to this edition
 
 
Dear Reader,

Happy New Year from all of us at VisitBritain and welcome to this year's first edition of VisitBritain news our fortnightly e-newsletter, providing you with our latest international market intelligence, partnership marketing opportunities, tourism events and news.

In this issue ...


We hope you enjoy this edition and look forward to hearing any feedback you may have.

Kind regards

Shivah Jahangir-Tafreshi
Stakeholder Communications Manager 
Insights & Statistics  Events Calendar  Marketing Opportunities  Careers
VisitBritain News
 
Turning point for British Tourism in 2010 
 
We are forecasting a return in growth for British tourism in 2010. Recent figures for 2009 suggest that the tourism industry has reached a turning point, marking it as an economic driver to lift Britain out of recession as we enter 2010 and beyond. During the first 10 months of 2009, 300,000 more inbound visitors chose the UK as a holiday destination. In the three months to October, leisure and business inbound visitors spent £5bn while in the UK, that’s 3% more during the same period of 2008, as visitors took advantage of the great value for money that Britain offered.  
 

Read this press release  read more

 

British film location app launched

In partnership with etv, we recently launched a free British film location app for iPhone and iPod touch to promote tourism to Britain. Available from the App Store, it allows users to discover and photograph the most iconic British film locations in cinematic history. It also shows the most famous film scenes on Google maps and allows users to search by film title. Our research indicates that 40% of potential visitors would be very likely to visit places they have seen in films or on TV.
 

Read more about it  read more

 

Opportunities
 
Don't miss ITB Berlin, 10-14 March 2010

There is still time to join us at ITB Berlin, one of the world's largest and most important tourism trade fairs. The exhibition provides the perfect opportunity to meet relevant German trade and press contacts as well as consumers, in addition to trade from other international markets, with many visitors from emerging Eastern European markets.

Find out more and register read more
10 days left to register for Destination Britain & Ireland
 
Registrations for Destination Britain & Ireland 2010 are open for just 10 more days until Friday 15 January so don’t miss your chance to join our key travel trade event for the Asia Pacific, Middle East and Africa region. Taking place at the Grand Hyatt Hotel, Dubai from 10-13 May 2010, it offers the opportunity to meet with up to 100 quality agents from 15 markets in the region. There are a number of UKTI grants available for small to medium enterprises that will halve the cost of attending the event.
 
For further details contact Amy Crees.
 

For further information, testimonials and bookings read more

 

Send us your deals and discounts 

Maximise your exposure in the US and Canada free of charge by helping us to promote the value for money message. 
 

More about this opportunity read more

 
 
Insights & Statistics
 
Latest market and trade insights
 
Check out our latest quarterly market updates containing a range of tourism related intelligence including: Outlook for Travel to Britain, Britain in the News, General Market Mood, Consumer Behaviour, Media Matters, Routes and Fares, Business Tourism, Leisure Travel Trade, Competitor Activity, VisitBritain Activity Update and Who’s in Town? 

View the latest updates read more

January edition of 'Foresight'
 
We hear a lot about the BRIC countries, that's Brazil, Russia, India and China, so the January edition of Foresight included a special Market Focus covering these four vital emerging tourism markets.  Meanwhile 'Issue of the Month' took stock of what is happening in the UK and European aviation sector.

Read this month's edition read more

 
Business tourism
 
Back in May 2008 'Foresight' reviewed the importance of inbound and domestic business tourism to the visitor economy.  Since then, we have witnessed one of the sharpest economic downturns in living memory which has had a clear impact on business travel.  This edition of 'Foresight' has been fully updated with the latest figures and additionally takes a look at prospects for growth in the next few years.
  
 

 

Latest international visitor arrival figures

The Office for National Statistics has released provisional figures covering the number of visitors to the UK during October.
 

View these figures read more

'Trends Update'
 
With latest figures on global air travel, prospects for UK unemployment in 2010, news about US consumer confidence, hotel performance and much more 'Trends Update' provides you with the latest factors driving tourism trends at the start of a new year. 
 

Read more read more

'Arrivals' survey- have your say

'Arrivals' and it’s predecessor were orginally set up to provide our research and insights in short, easy to read articles. We're keen to find out from our readers what you think of 'Arrivals' and whether you find the content useful and informative. With this in mind we have set up a 5 minute survey to help us better tailor Arrivals to your needs. We'd really appreciate your time and feedback in completing in quick, fibe-minute survey.
 
For more information contact Nicky Cronin.
 

Complete this survey read more

 

Tourism News

 

Record Trade visitor registrations for Best of Britain & Ireland

The organisers of Best of Britain & Ireland Travel Trade Forum are delighted to report a record number of trade registrations since it went live in mid December, with more applications for trade registrations received in the first week than in the first three months last year. It takes place at London Olympia from 17-18 March. New initiatives include a VIP hosted domestic buyers programme and a raft of new exhibitors.
For more information contact Melissa Saunders.
 

Travel trade registration read more

 

British Tourism Week
 
Be part of British Tourism Week
 
You can help raise awareness of the size, value and importance of our £114 billion visitor economy; an industry that benefits Everyone, Everywhere, Every day by taking part in this year’s British Tourism Week, 15-21 March. Maybe you could organise your own event; or support an existing event; or you may wish to invite your local MP, prospective Parliamentary candidates or Councillors to visit your tourism business in the run up to, and during the week. For further information contact mail@britishtourismweek.com

 
 
 
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